Nirjhari is more than just a women artisans producer company—it’s a movement toward self-reliance and empowerment for rural women in Rajasthan. An initiative by PURE India Trust, in collaboration with AU Small Finance Bank under their CSR program, Nirjhari stands as a beacon of hope, skill, and opportunity.

For countless women, financial independence once seemed out of reach. Limited opportunities, lack of skills, and societal barriers kept them from realizing their true potential. Nirjhari is breaking down those barriers by equipping them with the tools, training, and opportunities they need to build sustainable livelihoods and secure their future.

At the heart of Nirjhari lies the art of upcycling waste fabric into beautiful, functional products—from stylish tote bags and laptop sleeves to travel pouches and keychains. But the transformation goes beyond products. It’s about rebuilding lives, restoring confidence, and redefining possibilities.

With every stitch, these women are not just crafting products—they’re stitching their own path to Aatma Nirbharta (self-reliance). Each creation tells a story of resilience, empowerment, and progress.

By supporting Nirjhari, you’re not only embracing sustainable, handcrafted products but also contributing to a larger cause—empowering women, promoting sustainability, and transforming communities.